Logo
Our mark is a single, deliberate glyph. Kept consistent, it travels everywhere our products and messages go.
01 · The mark
logo.svg · 144 × 32 Minimum width: 96px
02 · Variants
Three approved expressions
Use the one with the right contrast for your surface — don't invent a new one.
03 · Clear space
Minimum breathing room
Clear space equals the height of the "S" in Snyder on all four sides. Protect it.
04 · Lockups
Three ways to sign your work
Reach for the full lockup by default. Use the glyph or wordmark alone only when space demands it.
Snyder
05 · Formats
Sized for every surface
Ship the SVG for screens and modern print; fall back to PNG only for tools that can't render SVG.
SVG
Vector · any size
Preferred for digital and modern print.
PNG
Raster · 1x / 2x / 3x
Fallback for legacy tools that can't render SVG.
96px
Digital minimum
Below this, reach for the favicon glyph.
25mm
Print minimum
Full lockup width, including clear space.
06 · Do & Don't
Do Use the mark on approved backgrounds.
Don't Rotate, skew, or distort the mark.
Do Keep the color palette monochromatic.
Don't Place the mark on busy or rainbow fills.